Dover International Speedway unveils Flash Seats® for 2013

Dover International Speedway unveils Flash Seats® for 2013

Paperless system gives fans “green” ticketing option

DOVER, Del. – Dover International Speedway is pleased to announce that beginning with the 2013 season, it will offer its customers Flash Seats®, an innovative, paperless ticketing system that gives ticket holders electronic venue access using nothing more than their credit card.

Flash Seats is the electronic ticketing system of Dover International Speedway’s ticket provider, Veritix®, and includes a number of great benefits for fans. Flash Seats allows fans to conveniently swipe in on race day with no paper tickets, using a credit card; to easily transfer tickets to anyone electronically, anytime, anywhere, right up to the start of the event; and to eliminate lost and stolen ticket issues.

“By implementing Flash Seats, the track is moving into the modern era of ticketing, while also promoting a greener, more eco-friendly ticketing option,” said Mark Rossi, vice president of sales and marketing for Dover Motorsports, Inc. “In addition, the Flash Seats capabilities create a number of benefits for fans, such as electronic ticket transfers and having your tickets live on your credit card, much like an airline check-in.”

Dover, the first NASCAR track to utilize Flash Seats, will offer the new ticketing option as a replacement for print-at-home tickets, and as an alternative for traditional track-printed tickets. Customers can select “Flash Seats” during the checkout process, at which point tickets will be applied to their credit card. On event day, all the customer will have to do is swipe their credit card to be scanned at the gate for entry.

“As the only NASCAR track to use Flash Seats, Dover is putting itself at the forefront of ticketing technology and showing its commitment to fans by giving them a system that is convenient and easy to use,” said Guy Villa, vice president of sales for Veritix.  “We know that Dover fans will appreciate the flexibility that Flash Seats offers.”

NASCAR returns to Dover International Speedway May 31-June 2, 2013 for the June 2 NASCAR Sprint Cup Series race, the June 1 “5-hour ENERGY 200” NASCAR Nationwide Series race and the May 31 “Lucas Oil 200” NASCAR Camping World Truck Series race.

For tickets or more information, call 800-441-RACE or visit DoverSpeedway.com. You can also keep up with the Monster Mile at Facebook.com/DoverInternationalSpeedway or on Twitter at @MonsterMile.

PHOENIX INTERNATIONAL RACEWAY TO OFFER ENHANCED PRE-RACE PIT PASS

February 4, 2013

PHOENIX INTERNATIONAL RACEWAY TO OFFER ENHANCED PRE-RACE PIT PASS EXPERIENCE

(Phoenix, Ariz.) – Fans looking for a behind-the-scenes peek to the NASCAR action at the SUBWAY Fresh Fit 500™ on March 3 at Phoenix International Raceway, will now have an opportunity to enjoy an enhanced experience with their ‘Pre-Race Pit Pass’.

Offered at $60 per person, the Pre-Race Pit Pass entitles pass holders to a variety of added, backstage action on the NASCAR Sprint Cup race day, including:

·         Garage Walk Access :: Catch a glimpse of your favorite driver or car as they roll out of the garage and onto pit road before the start of the race (participants randomly selected).

·         Driver Introductions :: Access to pit road and the track to watch driver introductions.

·         Trophy Photo Opportunities :: Pose in Gatorade Victory Lane with the iconic SUBWAY Fresh Fit 500™ Trophy prior to the start of the race

Pre-Race Pit Passes are available now for purchase on PhoenixRaceway.com/Tickets or by calling 1-866-408-RACE (7223). Passes must be accompanied by a Grandstand Ticket to the SUBWAY Fresh Fit 500™.

Once purchased, fans will receive a redemption coupon which must be brought to the race and may be redeemed at any Trading Post location in the Fan Midway during pre-race pit access hours. Guests under the age of 18 must be accompanied by an adult and Pre-Race Pit Pass holders must show photo identification for redemption.

Tickets for the March 3 SUBWAY Fresh Fit 500™ NASCAR Sprint Cup Series race, as well as all other events throughout the March race weekend at Phoenix International Raceway are available at www.phoenixraceway.com or by calling 1-866-408-RACE (7223).

About Phoenix International Raceway

Since 1964, Phoenix International Raceway has served race fans as the premier motorsports venue in the Southwest. Watch the SUBWAY Fresh Fit 500™ on Sunday, March 3. Tickets for the entire March 1-3 NASCAR event weekend at Phoenix International Raceway can be purchased online at PhoenixRaceway.com/Tickets or by calling 1-866-408-RACE (7223). For more information, visit PhoenixRaceway.com, Facebook.com/PhoenixRaceway and Twitter.com/PhoenixRaceway.

Two-Car draft at Talladega "pathetic

Two-Car draft at Talladega "pathetic": Many NASCAR fans didn't like the two-car tandem draft that dominated restrictor-plate racing, especially at Talladega Superspeedway, in 2010 and 2011. They were joined by some of the top executives of the sport, including one who recently railed against the style of racing and blamed it for the sluggish ticket sales at Talladega Superspeedway. International Speedway Corp. President John Saunders, whose company owns 12 tracks, including Talladega and Daytona International Speedway, minced no words when talking about the racing during a conference call last week with financial analysts. "The tandem racing, two or three events of that kind of stuff & was quite frankly pathetic," Saunders said. "It's not what Talladega has been known for." Bad weather, including tornado warnings, that occurred during Talladega's spring weekends in 2010 and 2011 and high unemployment also hurt attendance, Saunders said. But he also said drivers' negative comments about the racing at Talladega encouraged fans to stay home. The Talladega stands were far from full last year, and NASCAR estimated the Talladega crowd last October at 88,000 an estimate that includes those camping in the infield. In fan surveys after its fall 2011 race, 75 percent said they didn't like the two-car draft, Lynch said. While NASCAR implemented rules designed to limit it in 2012 rules that kept drivers from using the two-car draft up until the race's final laps the damage appears have been done.(Sporting News)(2-4-2013)