Thursday, December 12, 2013

NASCAR Appoints Jimmy Small As Iowa Speedway President

NASCAR Appoints Jimmy Small As Iowa Speedway President
 
DAYTONA BEACH, Fla. (Dec. 12, 2013) – As the first step toward a bright future under new ownership, Iowa Speedway today welcomed Jimmy Small, a rising talent within the industry, as its new track president. Small’s appointment at the Iowa Events Center in Des Moines comes on the heels of NASCAR’s announcement two weeks ago that it purchased the Speedway. 

Several of the sport’s top executives along with state and local dignitaries were present for the announcement. 

“Jimmy’s tireless dedication, energy and experience make him the ideal candidate for leading Iowa Speedway into this new era,” said Eric Nyquist, NASCAR vice president, strategic development. “He has a strong background in identifying and creating fan experience improvements and defining best practices designed to help strengthen sponsor relations and ticket sales. In addition, he will have a great support structure at the Speedway and NASCAR.” 

Small, 28, joins the Speedway after six years with NASCAR in various business-building capacities. Most recently, he served as senior manager for team marketing services within the NASCAR Industry Services department out of the Charlotte, N.C., office. In that role, he was the business and marketing liaison with teams and drivers in all three national series.

Additionally, he helped manage the implementation of the NASCAR Industry Action Plan (IAP), including several key initiatives targeting Event Management and Entertainment, Youth & Gen-Y Marketing and Driver Star Power.

When Small started in the sport in 2008, he worked out of NASCAR’s Daytona Beach, Fla., headquarters coordinating event weekends with tracks, television partners and teams.

“I’m honored to be presented with this opportunity to help guide Iowa Speedway in the next chapter of its life,” Small said. “We will continue fanning the intense passion for motorsports that is prevalent here, and do our best to showcase Iowa Speedway’s fast, exciting short-track racing in creative, fan-friendly ways.”

Small is a Detroit native and graduate of the University of Notre Dame. He was named as a member of Sports Pro Magazine’s The 10 NEXT Class of 2012, an honor recognizing 10 sports executives under the age of 30.

The track currently is gearing up for its slate of three NASCAR race weekends during the 2014 season. The Speedway’s season opens May 17-18, with the NASCAR K&N Pro Series East versus West Challenge on Saturday night followed by a 250-lap NASCAR Nationwide Series race on Sunday. The weekend of July 11-12, Iowa Speedway will host a Friday night NASCAR Camping World Truck Series event and an IndyCar Series race on Saturday. A second NASCAR K&N Pro Series East versus West Challenge race is scheduled for Friday, Aug. 1 followed by another 250-lap NASCAR Nationwide Series event Saturday night.

Season ticket holders may renew their tickets for the 2014 season, and will have an exclusive right to secure their current seats until Sunday, Jan. 5.  All season tickets, with prices starting at $95, will include a guaranteed seat location, complimentary Casey’s Fan Walk pass and an opportunity to participate in pre-race ceremonies. Season tickets, parking passes and onsite camping options are available online at www.iowaspeedway.com, or by calling the toll-free ticketing hotline, 866-RUSTY-GO (787-8946). Single-event tickets and weekend packages will become available on Monday, Jan. 6. 

Iowa Speedway’s ticketing office, located at 3333 Rusty Wallace Drive in Newton, also will be open to assist customers from 9 a.m. to 5 p.m. Monday through Friday and 9 a.m. to 3 p.m. Saturday, holidays excepted.

About Iowa Speedway
Iowa Speedway, a state-of-the-art motorsports and entertainment facility, is located 30 miles east of Des Moines at I-80 Exit 168 in Newton, Iowa. The track was designed by NASCAR Hall of Famer Rusty Wallace, now an anchor and analyst for ESPN. Visit www.iowaspeedway.com to learn more.

Wednesday, December 11, 2013

DAYTONA Rising December Project Update

DAYTONA Rising December Project Update

DAYTONA Rising
 
DAYTONA BEACH, Fla. – Although 2013 will soon come to a close, construction activities related to the DAYTONA Rising project continue to accelerate. Daytona International Speedway is also preparing for the 52nd Anniversary of the Rolex 24 At Daytona and Budweiser Speedweeks 2014 to ensure that the facility is “race ready” for fans.
Here is a recap of key construction activities since the last update in November:
  • Initial steel installation near the east end of new grandstand footprint
  • Completed pile cap installation
  • Operationalized domestic water and fire lines
  • Began asphalt paving near the west end of new grandstand footprint


Upcoming construction activities:
  • Ongoing steel installation
  • First Slab on Metal Deck (First Elevated Concrete Pour)
  • Masonry work commences
About DAYTONA Rising
DAYTONA Rising is a $400 million reimagining of an American icon – Daytona International Speedway. Five expanded and redesigned entrances, or “injectors,” will lead fans to a series of escalators and elevators, transporting them to three different concourse levels. Each level features spacious social areas, or “neighborhoods,” along the nearly mile-long frontstretch. At the conclusion of the redevelopment, Daytona International Speedway will have approximately 101,000 permanent, wider and more comfortable seats, twice as many restrooms and three times as many concession stands. In addition, the Speedway will feature over 60 luxury suites with track side views and a completely revamped hospitality experience for corporate guests. 
DAYTONA Rising: Reimagining an American Icon, expected to create 6,300 jobs, $300 million in labor income and over $80 million in tax revenue, will be completed in time for the 2016 Rolex 24 At Daytona and DAYTONA 500.
Barton Malow is serving as the design-builder for the project. In addition to DAYTONA Rising, Barton Malow has renovated the University of Michigan “Big House” and the Rose Bowl.
ROSSETTI, an award-winning architectural design and planning firm for the past 40 years, which headed the design for Ford Field NFL Stadium, University of Notre Dame Compton Family Ice Arena and five Major League Soccer Stadiums, is leading the master planning of the DAYTONA Rising site.
Race fans can follow the progress of the DAYTONA Rising project by visiting www.DAYTONARising.com and connecting with Daytona International Speedway on TwitterFacebook and Pinterest.
For tickets and more information on Daytona International Speedway events, visit www.daytonainternationalspeedway.com or call 1-800-PITSHOP.
About Daytona International Speedway
Daytona International Speedway is the home of "The Great American Race" - the DAYTONA 500. Though the season-opening NASCAR Sprint Cup event garners most of the attention - as well as the largest audience in motorsports - the approximately 500-acre motorsports complex boasts the most diverse schedule of racing on the globe, thus earning it the title of "World Center of Racing." In addition to eight major weekends of racing activity, rarely a week goes by that the Speedway grounds are not used for events that include civic and social gatherings, car shows, photo shoots, production vehicle testing and police motorcycle training.